You could be under-utilizing your greatest marketing tool. It’s an industry reality that costs go up, not down. The average profit margin for a restaurant is slim at just 6.2% (removing other costs). Add to this the current economic burden placed on many restaurants to keep their doors open and you’ve got the perfect motivation…

There’s been a surge of creativity and resourcefulness in the restaurant industry. In our Charlotte community alone, we’ve seen businesses pulling out all the stops to keep their customers coming back. Sparks of hope in the midst of what have been strange and difficult times have come in the form of ingenious strategies some restaurants…

The restaurant industry is experiencing one of its greatest challenges yet. We’ve created this space with the purpose of sharing from our experience of working with more than 200 restaurants. We desire that Martin’s Corner be a tool to spread hope and practical steps for the benefit of other businesses. COVID-19 has dealt one of the…